civil rights

The most visible part of Starbucks' campaign to get customers talking about race — putting the slogan "Race Together" on coffee cups — has come to an end.

In a memo sent to all Starbucks employees Sunday, CEO Howard Schultz wrote: "This phase of the effort — writing 'Race Together' (or placing stickers) on cups, which was always just the catalyst for a much broader and longer term conversation — will be completed as originally planned today, March 22."

Fifty years ago, civil rights protesters began their successful march from Selma to Montgomery, Ala., two weeks after a crackdown by police at the Edmund Pettus Bridge on Bloody Sunday. NPR talked with three people from different parts of the country, of different races and religions, who answered the call from Martin Luther King Jr. to join the marchers.

Todd Endo:

Note to our readers: This report contains some strong racial language.

This month Selma, Ala., will mark the 50th anniversary of "Bloody Sunday." That's the day police beat demonstrators attempting to march to Montgomery in support of voting rights. Some of the most iconic images of that day were captured by a white photographer — the late Spider Martin.

From what people remember, he fell like a tree. Malcolm X — all 6 feet, 4 inches of him — had taken a shotgun blast to the chest and a grouping of smaller-caliber bullets to the torso while onstage at the Audubon Ballroom in Washington Heights on Feb. 21, 1965. After a ghastly moment of stasis, he careened backward. His head hit the floor with a crack.

Ilyasah Shabazz is Malcolm X’s daughter and co-author of a new young adult novel based on her father’s teen years.

X: A Novel” focuses on when Malcolm X, then known as Malcolm Little, dropped out of school after the death of his father and started using drugs and breaking into houses.

That behavior eventually led to his imprisonment, which is where he came into contact with Islam.

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