If a video game fan in your office calls in sick to work today, it may be because the new PlayStation 4 went on sale this morning. It is Sony's first new PlayStation home console in seven years. And next week, Microsoft follows it up with a new Xbox. Each of these devices has its own marketing strategy. PlayStation is promoting itself for games - as you might expect. Xbox wants you to think of the console as something much more.
Trout fishing is a magnet that draws people from around the world to places like Ovando, Mont. Just ask the owner of Blackfoot Angler and Supplies, Kathy Schoendoerfer.
"Every state in the nation has been through this little shop in Ovando, Montana, population 50," says Schoendoerfer with a mix of pride and perhaps a little fatigue. "And we've also had everybody from Russia, Latvia. We get a lot of Canadians, France, Finland, Brazil, Scotland, Germany, South Africa. We get a lot of business out here. You know, fly-fishing is huge."
Food labels have become battlegrounds. Just last week, voters in Washington state narrowly defeated a measure that would have required food manufacturers to reveal whether their products contain genetically modified ingredients.
Supporters of the initiative — and similar proposals in other states — say that consumers have a right to know what they're eating.
But there are lots of things we might want to know about our food. So what belongs on the label?
Recreational marijuana is legal in Colorado. But that doesn't mean residents want the air to smell like a pot rally. Denver is getting more calls to enforce an odor ordinance that can impose a buzz-killing fine on violators. To find them, the city relies on a device called the Nasal Ranger.