SXSW

SATX Shows Off At SXSW

Mar 14, 2016
Nathan Cone / TPR

San Antonio shared the best in business, tech, marketing, branding, cuisine and arts over the weekend at Austin’s South By Southwest Festival. It’s the first time a coordinated effort has been made to showcase the Alamo City at the giant festival that now covers everything from music, film, and digital to education and environmental initiatives. 

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Transcript

MICHEL MARTIN, HOST:

This year's South by Southwest festivals in Austin, Texas, will have more than the usual dose of Washington, D.C.

President Obama will be talking with the editor in chief of The Texas Tribune in an conversation that will open SXSW Interactive, while first lady Michelle Obama will deliver the keynote address for SXSW Music.

Every year, the SXSW Music Festival features thousands of artists from around the world. And every year, The Austin 100 winnows them down to an even hundred discoveries and highlights across genres. Each song on the list is streamable through NPR Music's gorgeous Austin 100 app until March 31, 2017.

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