Now in its 30th year, Austin, Texas' South By Southwest music festival has grown from a sparsely attended local showcase to an internationally known juggernaut. These days, more than 2,000 acts — not to mention many thousand more fans — travel from around the world to convert Austin into one clamorous five-day concert experience.

From Texas Standard:

Every year, South by Southwest features films by and about Texans. Some of that is by design – there's a whole section of the fest designated to short films related to Texas. But other times, it's just that festival curators loved a film that happened to be about Texas.

The South by Southwest (SXSW) Interactive Festival, the technology-focused portion of the multi-day festival in Austin, Texas, is usually the place for hopeful entrepreneurs to take a shot at becoming the people behind the latest “it” app. It can be a sign of future fame, such as with Twitter in 2007, or just a passing fad, barely remembered, like the social GPS app Highlight in 2012.

Alexia Salingaros

San Antonio high school student Alexia Salingaros, 17, won the award for Best Texas High School Short at the 2016 South By Southwest Film Festival for her short film, "Lady of Paint Creek." The film is about "the concept of conformity in a period setting" according to the description on SXSW's official website.

Courtesy photo

Fifty years ago a lone gunman ascended the University of Texas tower and opened fire on passersby, killing 16, wounding three dozen others, and terrorizing people for 96 minutes until three police officers and one citizen were able to get up to the observation deck and end the carnage. The campus itself still bears physical scars from that tragic day.